We are
Committed to the extraordinary transformation of brands and purposeful design.
We make your ideas come to life by using transformation strategies based on creative techniques and disruptive innovation. We transform that mental image you have into unique projects, full of magic and sensitivity.
Values
We create
to generate
- Creative Sustainability, which for us is not a social or political dilemma but the solution to all design challenges.
- Locality, where through new design approaches, we can restore the connection with our roots.
- A Holistic and comprehensive approach, considering the same challenge from different angles.
- Addressing our projects from a Multicultural and Multidisciplinary perspective, broadening the vision to find solutions.
The creator
HELLO EVERYONE
My name
is Wen,
My mission is to help you make a positive impact in the world. How? By creating a purpose-driven brand together, by designing products, or by constructing architectural gems.
I am a Brand Strategist and Conscious Designer with over 10 years of experience. I hold a Master’s degree in Brand Management and Creative Direction. I have worked at one of the top advertising agencies in Europe, developing branding strategies and applying creative tools for both international and local brands.
I am also the CEO of a sustainable wellness hotel in Colombia, a full-time creator, and passionate about ideas that will forever change the way you see things.
“If there’s one thing I’ve learned along the way, it’s that brands have the mission to convey messages of transformation. And we all must be the change we want to see in the world.” – Wen
Incredible
clients
Superpowerful team
and allies
Francisco Vizcaya
Holistic architect, with over 30 years of experience, specialized in the use of bioregenerative materials. Read More
Nicolás Sastoque
Graphic documentarian, photographer, and cinematographer with over 10 years of experience in capturing images. Read More
Angélica Zambrano
Industrial designer with over 9 years of experience, working closely with numerous architectural projects in the country, Read More
Nicolás Gutierrez
Graphic designer and advertiser with over 7 years of experience. His main focus is editorial design. Read More
David de Nubila
Master in Advanced Technical SEO and director of the Digital Marketing Academy. David is the top marketing strategist and a lead multiplier!
From an idea to a sustainable beverage
When my sister and I decided to launch a new product and discussed how we envisioned the brand, Wen immediately came to mind. From day one, she listened to us and captured the brand design in the initial drafts. We are in love with her graphic expression, and everyone who sees our product tells us that the design is unique and beautiful. I give my warmest recommendations to work with Wen!
– Nathalie Håkansson, Co-founder of Flädercello.
From a fabric store
to empowering local feminine beauty.
I was looking for someone to help me give a new image to my brand, and without a doubt, I found the best. Wen completely transformed the company’s image and, above all, guided me throughout the entire process.Read More
– Omaira Aboulteif, CEO of Telas El Barato
From a restaurant
to a self-discovery experience
You may not know it, but if you’re here, you have come to find yourself. Nothing is a coincidence. Wen has been sent to you. You have come to discover the truth about yourself. I can only tell you: listen to my testimony. Take her hand. Your life is about to change. For her step is steady and gentle, and her heart is your heart. You made the decision to be free. Now watch as the Universe aligns to make it so, and how it fills your life with gifts. Thank you, Wen! P.S: She is also incredible at creating brands and strategies for transformation.
– Jack Melamed, entrepreneur and philosopher
From an educational institute
to becoming the voice of an entire generation
Creativity, energy, efficiency – these are words that describe what Wen can bring to a brand. Thanks to her work, we were able to develop the brand transformation and institutional image that we needed at La Litoral. Read More
Her work speaks for itself! Thank you.
– Alba Corredor, CEO of La Litoral, Higher Education Institute.
From zero to thousands
Working with Wen was a truly immersive experience in imagination. With her, every detail must tell a story: the lighting, the textures, the materials, the colors. For her, everything is filled with meaning, and that’s why it comes to life. Since we opened our doors, we knew that our restaurant had a soul, and Wen gave it that soul. Thank you!
– Fernando Borda, Co-founder of Sandwich2go.
From a dream to a reality
Working with Wen is experiencing the manifested ending from the very beginning. She not only led me to dream but also to live in real-time how the project would be once completed. She always had a clear concept and strategy for the hotel brand, and when she named it “La Semilla,” the hotel became a living being with its own personality and transformative character.
Wen took me on a journey from the very beginning that my soul had already traveled, confidently showing me the future and the manifestation of a project that was just beginning. Today, this dream, creatively guided by Wendy, is a hotel turned into reality.
– Enrique Rendon, bioenergetic doctor and co-founder of La Semilla
From friends to colleagues
I work with Wen Muñoz, a human being who defies the standard expectations of a woman. She is passionate about what she does, with aspirations that overflow from the awareness of being. She uses love and her unlimited creative fantasy as the key to her restoration and fulfillment.
– Francisco Vizcaya, cosmic astrologer and architect
From a critical point to triumph
Taking on the challenge of transforming a brand with over 50 years of history in the Caribbean region was indeed a daunting task. However, with the leadership and guidance of Wen and her team, today, #TheNewGeneration of La Litoral is a reality. The rebranding project has been a resounding success for the institution, as evidenced by its impressive results.
– Leo Vasallo, Director of Marketing at La Litoral, Higher Education Institution.
From the ordinary to unique spaces
Working with Wen on furniture renovation projects has been a highly satisfying experience, not only because of the quality of the product but also due to the added value she brings in space redesign, which has helped us optimize our spaces.
– Cindy Muñoz Sanchez, Vice President of Finance
From the intangible to the tangible
Working on Cantina Dos Gallos was a pleasure from the very beginning. In just a few minutes of our first meeting, I was able to connect with Wen Muñoz, and the result was one of the best logos I have had in my career. Wen was able to perfectly capture the image and concept of the restaurant in the logo, and I will always be grateful to her for that. I always recommend her to my colleagues, and I can’t wait to work with her again.
– Ivan Escobar, Executive Chef.
See project